Flavorwire: Tell us about the concept behind the video. It has some echoes of Sin City/The Spirit - was that intentional?
Alexandre Moors: Kind of. The label definitely referred to it at the beginning. They liked the black-and-white urban animated style that would fit within the Crystal Method album aesthetic. But, from the beginning, we aimed at taking it somewhere fresh and unique.
Flavorwire: What was the process involved in creating the animated world?
AM: The video came out of the UVPHACTORY studio, and that's kind of what we do there, mixing live-action, 2D animation, and 3D elements - merging all these different components into one world. The trick is to make it seamless. In that way, I particularly appreciate how the live-action (Matisyahu) works within the graphics. He really blends it together and creates this iconic presence.
Jessica Brillhart: Yeah, it was a definitely collaborative effort. Alex and I came up with the groundwork, and then our team of 2D/3D animators and designers took it from there, with us pointing annoyingly at their screens, spewing whatever we thought worked or didn't. I suppose that's an obvious part of the process.
The Crystal Method - Drown In The Now from IgnitionVM on Vimeo.
The Crystal Method's new video, Drown In The Now (featuring Matisyahu) from the May 2009 release, Divided By Night.
Jack White of White Stripes and Raconteurs has a new band called The Dead Weather, basically another indie rock super group, featuring Dean Fertita of Queen of the Stone Ages, Alison Mosshart of The Kill's on vocals, and Jack Lawrence of The Raconteur's... and Jack White. I am praying they'll sign on for Lollapalooza this summer. The Raconteurs have played the last couple of Lolla's and I have heard rumors that they could be added to the lineup. They have a big gap around their 



